Building Hope for Families Facing Childhood Cancer
June 23, 2026
Tracy Wright, Co-CEO, Anthony Lopez, Dir. of Business Development, and Elsie Iturralde, Co-CEO, show the handmade thank-you prints from children impacted by the Kids Cancer Connection.
For more than three decades, Kids Cancer Connection (KCC) has provided hope, comfort, and critical resources to children and their families battling cancer. Through the generosity of NARI members and Industry Partners, that mission continues through the renovation of the Kids Cancer Connection Family House in Woodland Hills, California.
The connection between NARI and Kids Cancer Connection began in 2021 when founders Steven and Amy Firestein reached out to NARI Co-CEO Tracy Wright, CAE, CNAP, for assistance with a renovation effort. Their goal was to improve the Family House, which provides temporary, no-cost housing for out-of-area families whose children are receiving medical treatment at nearby healthcare facilities.
The Family House offers much more than a place to stay. Guests have access to meals, transportation, counseling, and activities during what is often one of the most challenging times of their lives, both financially and emotionally.
In response, NARI connected with remodeling professionals in the Los Angeles area and encouraged members to get involved. Several contractors contacted the organization directly to explore ways they could contribute.
In August 2024, Kids Cancer Connection once again turned to NARI for assistance. Anthony Lopez, NARI's Director of Business Development, shared the organization's needs with NARI Industry Partners, several of whom stepped forward with resources and donations.
While the devastating Los Angeles-area fires in early 2025 slowed progress, the effort regained momentum later in the year. By February, Kids Cancer Connection had secured the labor commitments needed to move forward. Anthony again reached out to Industry Partners for material donations and received an enthusiastic response.
Recently, NARI received heartfelt drawings from children served by Kids Cancer Connection as a special thank-you for helping improve their lives.
"This ongoing effort reflects what NARI is all about—using our collective expertise, resources, and relationships to create a meaningful impact," said Tracy Wright, CAE, CNAP, NARI Co-CEO. "Our mission extends beyond advancing the remodeling industry to finding ways to strengthen the communities we serve."
A Mission Born from Personal Experience
Kids Cancer Connection was founded in 1994 by Steven Firestein after a life-changing health scare.
At age 27, Firestein discovered a lump on his scalp but delayed seeking treatment because he feared it might be cancer. By the time doctors removed the growth, the tumor had reached the size of a golf ball. Although it was ultimately determined to be benign, the experience prompted him to reevaluate his priorities and dedicate his life to helping children facing cancer.
During his medical visits, Firestein met several young cancer patients and was inspired by their courage. A member of the philanthropic Max Factor cosmetics family, he established a nonprofit organization that would eventually become Kids Cancer Connection.
Making a Difference Together
The renovation of the Kids Cancer Connection Family House demonstrates the power of partnership among nonprofit organizations, remodeling professionals, and industry supporters.
"Through the generosity of NARI members and Industry Partners, families experiencing extraordinary circumstances will continue to have access to a safe, welcoming place to stay while their children receive treatment for years to come," said Wright.
The thank-you drawings now hang on the walls of NARI headquarters—a reminder of the lasting impact that generosity, compassion, and collaboration can have on those who need it most.
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